In order to provide in-depth training in product development for microfinance institutions in Vietnam, the Vietnam Microfinance Working Group (VMFWG) in collaboration with the International Finance Corporation (IFC) and Microsave organized the “Product Development” training course from March 19-21, 2018 in Da Nang, providing an opportunity to allow managers & officers from microfinance institutions to gain insights into the product development process, especially the costing and pricing of financial services. The training course aims to provide microfinance practitioners in the Vietnam a detailed understanding of how to develop products and services that meet customer needs – one of the key element to consider when developing and introducing new products or services – at a financially sustainable price. The main content acquired through the course enabled MFIs in Vietnam to re-orient their focus on developing better market-oriented products.
Attending the training course from 19 – 21 March, 2018 in Can Tho, there were 21 leaders and staff from 09 microfinance institutions:
- Ben Tre Capital Aid Fund For Women’s Economic Development
- Tra Vinh Capital Aid Fund For Women’s Economic Development
- Dariu Foundation
- An Phu Development Fund
- Tien Giang Capital Aid Fund For Women’s Economic Development
- 3PAD Bac Kan
- Quang Binh Capital Aid Fund For Women’s Economic Development
- Sustainable Economic and Environmental Development Centre (SEEDS)
- Microfinance and Community Development Institute Vietnam (MACDI)
The workshop was conducted in an open environment which encourages the interaction between students and the financial experts from Microsave. After 3 days of training, a Training of Trainers (TOT) session was held with 10 participants who showed great interest in learning the teaching methods that they can apply to pass on the knowledge to their colleagues during follow-up sessions at their organizations.